Manifesto

Why we built Prospectra.

Not a positioning text. An explanation of what we refused to keep seeing in B2B prospecting — and what we decided to build instead.

Manifesto

We built this product because we were fed up.

Fed up with receiving emails written by tools that don't know what a first appointment is. Fed up with {{firstName}} variables that stay {{firstName}} in the inbox. Fed up with follow-up sequences sent on Sunday night at 11:47 PM.

We wanted prospecting that writes like a human who has read the prospect's profile. That knows construction isn't addressed like SaaS, that German isn't translated word-for-word from English, that the first sentence matters more than the ten that follow.

We believe a cold email can be useful. That a salesperson who takes the time to write deserves a tool that takes the time to think. And that attention can scale — not just volume.

— the team, Paris, 2026

Team values

Three non-negotiable principles.

First appointment first

Every email must be readable by the recipient without them being ashamed to have received it. That's the golden rule — all others derive from it.

Code, not marketing

We document the public runbook. We expose our usage limits. We publish migrations. If we can't explain it in plain language, we shouldn't bill for it.

GDPR as contract, not checkbox

Chained audit is cryptographic. Right to erasure is atomic. Not for compliance — out of respect for the prospect.